Steve Reaves brings 20 years of design experience in the fields of Entertainment and Advertising to his position as the Fashion Institute of Design & Merchandising’s Director of Graphic Design.   After earning a B.S. and Masters of Art from San Diego State, Mr. Reaves began his career as Art Director at B. D. Fox & Friends, Inc. Advertising.   He then accepted a position as Vice President of Creative at Intralink Film & Graphics and eventually joined New Line Cinema, also as a VP of Creative, where he worked with all major film studios as well as TV networks and home entertainment distributors.


In the late ‘90s, he realized his passion for education when he received the opportunity to develop a Graphic Arts program for three of FIDM’s campuses.  Although he continued to work for the next few years in Theater & Home Entertainment at Seiniger Adverting and Bingo Advertising & Marketing, he also taught classes at FIDM, and ultimately, joined the faculty of California State University Long Beach’s College of the Arts as an Associate Professor.


Steve returned to FIDM in 2002 as Director of the program he had helped to initiate.  Since his tenure

began, he has expanded the Graphic Design program, and was on the writing team requesting a Bachelorate Degree in Graphic Design, which it recently acquired the WASCSR and NASAD accreditation. To realize his goal of providing education with real-world, hands-on experience, he has worked tirelessly to ensure FIDM offers a solid curriculum and industry internship program for its Design students.


Mr. Reaves has received many industry accolades for his design work.  He is the recipient of two Hollywood Reporter’ s Key Art Awards, the Conde Nast Publishers’ Guest Editorship Award, and a Communication Arts Magazine award.  He has also been a Key Arts Award Judge and has served on West Hollywood’s Design Commission.


When time permits, Steve has and continues to freelance for the Indy Film Market. As an artist, he is currently working on a series of diverse, hand-sketched portraits in pen and ink with pencil color overlays.  Mr. Reaves also provides pro bono design services to many non-profit and charitable organizations.